Product Management

Hi! I’m Sofia

I'm a Senior Product Manager at Hotjar with 9 years experience in Product and Design in B2B, B2C and Mobile. I'm passionate about making technology work for people and having an impact by discovering user needs.

My work
Hi! I'm Sofia

My methodology

Discovery and Ideation

Validating problems through user research and synthesizing insights to generate ideas and solutions

Lean Product Management

Validating assumptions and shipping value to customers fast with an MVP approach

Data analysis

Finding patterns from analytics and validating the why with user research


Organizations I worked or voluntered for

Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for
Organizations I worked or voluntered for

Free UX training

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Blog

Women Tech Conference 2021 – Unhooked Talk Resources

Privacy by design

Privacy by Design in User Experience

Web Summit – The Tomorrowland of Tech Conferences

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Let’s get in touch

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